Introduction to Business Model Innovation

In this learning unit you will understand that Business Model Innovations complements other, more established innovation paths. You will get to know a well established definition of the term Business model and tools to analyze and ideate business models, the so called Osterwalder Canvas and the St. Gallen Magic Traingle. 

- You know what a business model is

- You can analyze business models with usefull tools

- You can apply these tools for the design of new business models